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Unlocking the Power of Performance-Driven Social Media Marketing
In social media marketing, instant gratification often takes the spotlight. At Ruby Digital, we believe a deeper, more sustainable connection is found not in the spotlight but in the wings, patiently awaiting its cue.
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The Soft Recession – What You Need to Know
Whether you’re a business owner or simply keeping an ear to the global economic pulse, the term ‘soft recession’ has probably popped up on your radar lately. But what is a recession, specifically a soft one, and why should it matter to you?
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The Future of E-Commerce with Voice-Assisted Interfaces
With technology rapidly reshaping our daily lives, voice assisted interfaces have emerged as one of the most innovative game-changers. These interfaces, driven by sophisticated algorithms and intricate sound-recognition capabilities, were originally developed to simplify the user experience, offering hands-free, instantaneous responses to our queries.
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AI and Machine Learning in E-commerce
Looking at the next chapter of online shopping, two forces are making big waves: Artificial Intelligence (AI) and Machine Learning. With many of our clients in the e-commerce field, we at Ruby Digital aim to be at the vanguard of these transformations.
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Setting Up Client-Owned Google Ads and Meta Accounts
At Ruby Digital, we champion the idea of client-owned ad accounts. What does this mean? Simply put, it’s about ensuring businesses have full access and control over their advertising campaigns on platforms like Google Ads and Meta.
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Bridging the Gap: How Traditional and Digital Marketing Collaborate for Maximum Impact
Navigating the marketing landscape, businesses have often found themselves making choices between traditional strategies and the enticing opportunities of digital marketing.