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Benefits of Partnering with a Marketing Agency with In-House Web Development

Your website is the heart of your online presence. But to truly succeed, it needs to work seamlessly with your marketing efforts. Many businesses rely on digital marketing agencies to drive traffic and generate leads, but often partner with separate agencies for web development. This traditional model can lead to disjointed strategies and slower results.

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By Justin Lester

Google has once again shed light on the curiosities of South African and global internet users alike with its 'Year in Search' overview. Uncovering what was trending around the world as well as within our own borders, a Year in Search offers a glimpse into the lives and minds of people – what worried us, what captivated us, and what we were most curious about.
9 minutes to read

By Justin Lester

Online gambling and betting have become increasingly popular in recent years, as people around the world flock to websites and apps to place bets on their favourite sports teams, play bingo or poker, or simply test their luck at the casino. 
13 minutes to read

By Justin Lester

As we move closer to 2023, it’s more important than ever for digital marketers to incorporate content into their future strategies. But what does successful content marketing look like? 
11 minutes to read

By Justin Lester

Domain Authority (DA) is a metric created by Moz that predicts how well a website will rank in search engine results pages (SERPs). While it’s not an exact science, it can be an extremely helpful tool for website owners and SEOs when used correctly. Domain Authority is a complex topic with lots to unpack - so prepare yourself for a deep dive into the subject! 
7 minutes to read

By Justin Lester

As we move towards a new year, businesses are starting to think about their budgets for 2023. This includes planning for marketing expenses. Marketing budgets can be especially tricky to plan because there are so many variables to consider. You have to think about your goals, your audience, your platforms, and your overall strategy. 
7 minutes to read

By Justin Lester

In the world of marketing, there are two main approaches: push and pull. Push marketing focuses on making a product or service available to consumers, while pull marketing focuses on attracting consumers to a product or service.
5 minutes to read

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