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How Ruby is using AI to create even better results for our customers
The landscape of Artificial Intelligence (AI) is blossoming at an unprecedented rate. The past few months alone have witnessed groundbreaking developments in AI technologies, with programmes like ChatGPT and Google’s Bard leading the way.
The Battle Between Digital and Traditional Marketing
Marketing is an integral part of any business, providing the essential connective thread between a brand and its customers. Yet, it’s a field that’s not static, but constantly evolving. Today, we see traditional marketing methods being challenged by the innovative power of digital marketing, as businesses pivot their strategies to keep pace with changing consumer behaviours.
Top South African Google Searches in 2022
Google has once again shed light on the curiosities of South African and global internet users alike with its ‘Year in Search’ overview. Uncovering what was trending around the world as well as within our own borders, a Year in Search offers a glimpse into the lives and minds of people – what worried us, what captivated us, and what we were most curious about.
How to Recession-Proof Your Marketing and Thrive During a Downturn
With a looming US recession and inflation on the rise, many South African businesses are already feeling the pinch. But every challenge also presents opportunity, and with some forward-thinking strategies, your marketing can not only weather the storm, but actually come out ahead.
Congratulations to Rogz on their Brand of the Year Award!
It’s with great pride that we congratulate local pet gear brand and Ruby Digital client, Rogz, on scooping up the prestigious Global Tier Award in the toys category at this year’s World Branding Awards Animalis Edition!
Our CEO Justin Lester: Featuring on Digitize Your Biz with Collette Prince
Last month, our CEO, Justin Lester, was invited to take part in the online show Digitize Your Biz for the ‘Content is King’ episode. Justin, along with two other digital marketing experts, answered questions and offered advice as part of the show hosted by Collette Prince.
Starting Your Own Business
The possibilities of the internet are truly endless, thus it is no surprise that so many businesses begin online.
Google is downgrading unsecure websites
If your website captures your customers’ sensitive information and is not HTTPS secure, your website will now display a red “NOT SECURE”.
Top 24 Things You Didn’t Know Google Could Do
Google is a great tool to find almost any piece of information or answer but did you know Google has hidden secrets and tricks to make your life easier. Find out here!
Ruby Digital Given Beta Version to Test New AdWords Feature
We all know that Google doesn’t sleep. Chances are that if you’ve thought of a bright new idea for Search, Google already thought of it a year ago and its developers have almost completed the project.