Welcome to the highly anticipated third episode of Smart Marketing 2.0! In this engaging installment our hosts, Justin Lester and Ebert Grobler, delve into the thought-provoking question: “Are you ready for advertising?” Prepare for an informative exploration as they shed light on the crucial relationship between marketing and advertising, emphasising the vital role of the age-old classics: Product, Price, Place and Promotion, also known as the 4 Ps of marketing. Discover the fundamental principles and essential groundwork needed to establish a solid foundation for successful advertising campaigns. Join us on this educational podcast that equips you with the knowledge to unlock the full potential of your marketing efforts and pave the way for advertising excellence. Don’t miss out on this informative episode!