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What Are Facebook Ads and How Can They Grow Your Business?
Facebook ads, now called Meta Ads, have become one of the most powerful tools for businesses looking to grow their online presence and reach highly targeted audiences. While Facebook started as a social networking platform, it has evolved into an advertising powerhouse with over 2.11 billion daily active users globally. With its advanced targeting options, […]
What Can An Instagram Ad Agency Do for You?
In today’s competitive digital world, Instagram advertising has become an indispensable tool for businesses looking to expand their online presence. Whether you’re aiming to drive traffic, boost brand awareness, or increase conversions, Ruby Digital is here to help you craft a winning Instagram strategy that yields maximum return on investment. With our thorough audience research, […]
Maximise Your Google Ads Performance: 10 Key Strategies
Google Ads continues to be one of the most effective tools for driving qualified traffic and converting leads into loyal customers or clients. When used strategically, Google Ads enables businesses to target the ideal audience with a personalised message at the best time. Here are ten ways to maximise every ad rand spent: 1. Focus […]
8 Powerful Ways PPC Services Can Help Your Brand
In today’s digital landscape, pay-per-click (PPC) advertising offers a powerful way to immediately drive targeted traffic to your website. Whether you’re an emerging brand or a seasoned business, PPC allows you to reach users who are actively searching for what you offer. This blog explores eight impactful ways PPC can benefit your brand’s visibility, growth, […]
How Does LinkedIn Advertising Work?
In a world dominated by digital marketing, LinkedIn advertising stands out as a powerful tool, especially for B2B companies. While LinkedIn is a platform designed for professional networking, it has evolved into one of the most effective advertising channels. With precision targeting and a wide array of ad formats, LinkedIn offers advertisers the opportunity to […]
What Should PPC Marketing Services Generally Include?
Pay-per-click (PPC) advertising is much more than simply setting up ads and hoping for clicks. A well-developed PPC strategy can drive targeted traffic, boost sales, and deliver measurable results. From in-depth market research to multi-platform execution, an effective PPC campaign makes certain your business is reaching the right audience, efficiently and cost-effectively. Here’s an overview […]
What Is RubyReports© and How Is It Different?
In a digital world overflowing with data, knowing what to track – and what to do with that information – is critical. Good reporting isn’t about filling spreadsheets. It’s about turning insight into action. At Ruby Digital, we believe that trust, authority, and performance are built on clarity. That’s why we created RubyReports© – a […]
Why Reporting Is More Than Just Numbers: Turning Data Into Direction
In digital marketing, reporting has evolved. It’s no longer about listing metrics or filling up dashboards – it’s about finding direction. Good reporting turns numbers into decisions, helping businesses not only measure outcomes but improve them. As fast-paced campaigns and multi-channel strategies become the norm, tools like RubyReports© are built to make performance tracking simpler, […]
Leverage the Power of LinkedIn Ads with Ruby Digital’s Expertise
In today’s digital landscape, LinkedIn Ads has proven itself to be a powerful tool for B2B marketing. Whether you’re aiming to grow your brand, generate leads, or foster business relationships, LinkedIn advertising offers unparalleled precision and targeting capabilities. At Ruby Digital, we specialise in LinkedIn Ads to help your company connect with the right audience, […]
What Is Programmatic Advertising and Why It Matters for Your Marketing Strategy
What Is Programmatic Advertising? Programmatic advertising is the automated buying and optimisation of digital ad space using data and machine learning. It replaces manual negotiations with real-time bidding (RTB), allowing ads to be placed in front of the right audience at the right time, across a wide range of digital platforms. Here’s how it works: […]