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With Google Universal Analytics (GA UA) discontinued in July 2023, the online world has felt a bit more complicated. Many businesses are now struggling with issues like imprecise tracking and not getting the right website data. That’s a big problem – as these metrics are at the heart of any good online strategy.
Enter our GA4 Setup Product. Think of it as your guiding light through these confusing times. It’s not just about setting up a new GA4 account. It’s about making sure it works as well as it possibly can. With our expertise, you’ll benefit from precise tracking, comprehensive data about your visitors, and unique statistics tailored to your business needs.
If you want to make the most out of your online data to drive growth, yes! Any online business, whether you’re an e-commerce giant or a budding startup, thrives on accurate tracking. Data doesn’t just show you where you are – it helps point you in the right direction.
E-commerce businesses, for instance, heavily rely on such tracking to understand customer behaviours, spot buying trends, and tailor their strategies accordingly. If your focus is more on content marketing, tracking allows you to see which topics resonate most with your audience, helping to shape their future content and increase engagement.
In simple terms, our GA4 setup product bridges the knowledge gap and gets your business set up for success. It’s a dual-purpose tool: it empowers our agency to fine-tune your analytics, while also equipping your company with a deeper understanding of your online presence.
The main areas we focus on are:
But that’s just scratching the surface. Depending on your needs, we can delve into a myriad of other metrics and dimensions, such as the devices your visitors are using or even their geographical locations. Every business is unique, and our GA4 setup product can be tailored to capture the data that matters most to you.
In the modern digital landscape, having a GA4 account set up right is more than just a ‘nice to have’ – it’s a necessity. That’s where we step in. Our GA4 Setup product is designed to help companies, whether new to Google Analytics or transitioning from the old GA UA, establish their GA4 accounts using best practices.
Here’s what you can expect from our product:
No prior experience with Google Analytics? No worries! We’ll get your account up and running, ensuring it’s tailored to your unique needs.
We go beyond mere setup. Our team ensures your tracking is tuned to capture every essential interaction, giving you a clearer picture of your online presence.
Conversion tracking is crucial for understanding how visitors engage with your site and what drives them to take action. We ensure this is set up to give you the insights you need.
To truly grasp your online performance, you need data that’s relevant to your business. We’ll tailor metrics and dimensions, ensuring the data you get is not just abundant but also meaningful.
Once your GA4 is up and configured, the journey isn’t over. In fact, that’s when the real magic begins! Reporting is the lens through which you’ll view and interpret all the data you collect.
So, why is our reporting feature such a game-changer?
Reporting has the power to change how you perceive your GA4 data. Instead of being overwhelmed by numbers and charts, you get actionable insights, served up in a way that makes sense.
If you’re coming from the old GA UA, you’ll notice a difference. GA4 data is more precise, giving you a richer and more nuanced understanding of your audience’s behaviour.
Remember, understanding your data is key to making informed decisions. Our GA4 Setup Product is an invaluable tool in your digital toolkit, helping you navigate the online world with confidence. If you’re ready to make the most of what GA4 has to offer, then get in touch with Ruby Digital!
With our reporting, you’ll quickly spot areas ripe for improvement or areas already working well that can be leveraged further. Essentially, you get a roadmap pointing towards growth and success.
Check out our Google My Business Reviews to see what our clients have to say about our services.
Ruby Search Solutions (Pty) Ltd trading as Ruby Digital
