Why We Do What We Do?

To show people the power of digital marketing and how it can play a major role in the success of their businesses.

Managing Director Justin Lester founded Ruby Digital in 2011 after successfully launching and exiting 2 online startups in London. It was then that he took the opportunity to refine his craft and expand his knowledge in Paid Media and SEO for the iGaming sector (considered by many as the most competitive market globally) heading up a team and designing cutting edge marketing applications for one of the most successful performance-based marketing agencies in the world. It was there he discovered how many agencies failed to focus on what mattered, growing leads, increasing online revenue with a positive return on advertising spend.



Meet YOUR Team

Justin Lester

Managing Director

Ebert Grobler

Chief Operating Officer


Chief Financial Officer

Jessica Muller

Head of Success


Head of Performance

Casey van Niekerk

Head of Growth & Marketing


Growth Specialist

Luca-Storm Geyser

Success Specialist

Vanessa Mann

Success Expert & Website Project Lead


Web Development Lead

Cheryl Ingle

Social Media Specialist


Success Consultant


SEO Specialist


Performance Analyst


Social Media Coordinator

Megan Weavill

Success Consultant

Our Philosophy

Put Our Clients First

We love our clients and take great pleasure in playing a part in their success. The reality is if it weren’t for them we wouldn’t be able to do the thing we love.

Focus On Results

Agencies often get caught up in the fluff, at Ruby Digital we believe in acheiving business objectives to ensure the best return for our clients.

Hire Great People

A company is only as good as the people in it. Our focus in on building a team of dynamic, passionate and driven individuals whom share our love for all things digital.

Drive Innovation

Innovation is woven into the Ruby Digital company culture to ensure that we are not just following but leading.

Our Awards

With the great work of our talented team Ruby Digital has been able to pick up awards in the highly prestigious Assegai Awards for local and international SEO and Paid Search campaigns for 2018 and 2019

Although it is nice to win, the most important thing is for our clients to win and everything that we have won has always been down to not just creativity but results!

The Digital Marketing Agency That Helps Ambitious Companies Grow


Google Us - We're South Africa's Most 5 Star Rated and Visible Online Marketing Agency

Bon Hotels

“Ruby Digital has been a key asset to the growth of our company. They have a wealth of knowledge in the digital space and have shown constant innovation focused on achieving our business objectives."

Natasha Bester
Group Marketing Manager
BON Hotels

Fancy Inc

“We have seen vast improvements with our Organic growth of the website.”


Maranda Dam
Fancy Inc

How Can we Help To Grow Your Revenue and Brand Online?