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Latest Blog

Why Does Any Business Need a Website?

These days, if people can’t see you online, you may as well not exist. Whether you're a solo entrepreneur, a neighbourhood café, or a growing ecommerce brand, having a website is the backbone of your digital presence. It tells your story, builds trust, and helps new customers discover you when it matters most.
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4 minutes to read

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Remote-Working Company: Building and Maintaining a High Culture Score

By Ebert Grobler
Remote and hybrid working models are increasingly common - especially in the digital industry. Businesses are being challenged to rethink how they build and maintain a strong company culture. Without in-person interactions or shared office rituals, how do you create a sense of connection and trust?
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6 minutes to read

Which Ad Type Works Best for Your Business?

By Justin Lester
Google Ads has long offered powerful ways to reach your audience - whether you’re aiming for clicks, conversions, or greater brand visibility. From text-based Search ads to dynamic Performance Max campaigns, different types of Google ads campaigns are designed for different goals.
Full Story
7 minutes to read

What Are the Rules for Writing SEO Content

By Justin Lester
If you’re publishing content online, chances are you want it to be seen! That’s where SEO writing comes in: an approach that helps your content rank better in search engines, connect with the right audience, and contribute to your site’s overall performance.
Full Story
5 minutes to read

Our take on how companies should retain employees, especially in this Social / Digital Revolution

By Ebert Grobler
At Ruby Digital, we know the social and digital revolution is reshaping how we work - and what people expect from their employers. More companies are realising that a genuinely people-centric approach isn’t just good culture, it’s good business. After all, your team is the heart of your operation.
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5 minutes to read

Search Everywhere Optimisation: The Future of SEO in 2025

By Justin Lester
Google is still the king of search, but it's no longer the only game in town. In 2025, South African users are turning to platforms like TikTok, Takealot, YouTube, Instagram, and AI platforms to discover content, compare products, and get answers.
Full Story
5 minutes to read

The Future of Search & PPC: Are You Ready for the Next Evolution?

By Justin Lester
South African businesses are at a turning point. Rising CPCs (cost-per-click), stricter ad policies, and the growing role of AI (artificial intelligence) are changing how brands show up online.
Full Story
5 minutes to read

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About Ruby Digital

We’re a South African digital marketing agency with years of experience helping businesses locally & abroad. From tourism & eCommerce to iGaming & IT – we’ve earned results in a variety of competitive industries.

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  • Address: 85 Alk van Zyl Avenue, Panorama, Cape Town, Western Cape, 7500
  • Business Hours:
    Mon – Fri: 9AM – 5PM

South Africa's most visible, highly rated, and ranked agency

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Growing Businesses Since 2011

Throughout South Africa and Beyond

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Free State

Gauteng

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Ruby Search Solutions (Pty) Ltd trading as Ruby Digital