Junior Search Marketing Analyst

Ruby Digital is looking for a Junior Search Marketing Analyst to join our team.

At Ruby Digital we’re always looking for talented people to work with. If you’re passionate about taking on an analyst role in digital marketing and committed to furthering your career in a company that’s equally committed to helping you realise your full potential, then we’d like to hear from you!

Come make history with the brightest, most curious people from every discipline. We’ve only just begun…

When you apply, please include the words “I want to work for Ruby Digital because …” in your cover letter and explain the exact reasons that you have. Any applicants that do not include this will not be considered.

Correspondence will only be conducted with shortlisted candidates.

About us

  • Ruby Digital is an exceptional team of online marketing solutions specialists at South Africa’s most visible and #1 ranked and rated multi-award winning digital marketing agency.
  • We have proven results in competitive markets in 15 countries across 4 continents, particularly the United Kingdom, North America, EMEA and Australia – with over 10 years of experience and earned results in a variety of competitive industries, from iGaming, eCommerce, Online Tourism to Education.
  • Featured on: BusinessDayTV – News24 – SABC – IOL – BizCommunity.
  • We are all about delivering lasting value and ROI to our clients, as well as continuously in R&D to find the next best digital solution for our clients.
  • Our team of dynamic, passionate specialists ensures clear, honest and tangible results online.
  • We are expanding our global reach beyond South Africa with an established office in the Isle of Man and an upcoming hub in the United States. Our 10-year vision is to establish a Ruby
  • Digital hub on every continent, demonstrating our commitment to global growth and leadership in the digital marketing industry.

Our Values

At Ruby Digital

  • Solutions are us and;
    • we are better together,
    • we are lifelong learners,
    • we are practical optimists,
    • we are high achievers,
    • we are revolutionists.

About the role

  • You will be joining the Performance team.
  • You will work on a diverse range of clients, delivering measurable return on investment.
  • You will work alongside other Performance team members, developers, social media managers and content writers to optimise the online presence of these clients.
  • You will learn about digital marketing strategies from industry professionals and gain hands-on experience in SEO and Google Ads.
  • You will gain valuable skills in conducting keyword research, analysing website data, and creating and implementing on-site and off-site SEO and Google Ads campaigns.
  • You will monitor and adjust campaigns to optimise performance, and collaborate with team members on website content and technical optimisations, enhancing your analytical thinking and problem-solving abilities.
  • You will develop strong communication and interpersonal skills, working with a collaborative and supportive team environment.
  • You will have opportunities for professional development and growth, allowing you to advance your career in digital marketing.
  • You should have a hunger to learn, explore and grow.
  • This is a remote role in South Africa.

Ruby Digital is a great place to work, with flexi-hours and the ability to do interesting work with varied clients.

Responsibilities

  • Implement maintenance tasks & small content edits.
  • Implement small SEO specific changes on client websites (e.g. technical SEO changes, redirects, canonicals, etc.)
  • Assist with SEO tasks assigned by senior team members.
  • Build client backlinks as per directions from senior team members.
  • Keyword research including discovery and expansion of keyword opportunities.
  • Execute on-page optimisations, such as title tag/meta description, internal linking.
  • Implement strategies to help our clients achieve their organic goals.
  • Conduct competitor analysis and insights (link strategies, on page and content).
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Work with copywriters to create web content for clients.
  • Keep pace with SEO industry trends and developments.
  • Analyse performance to gather insights and create recommendations that influence future strategies and campaigns.
  • Drive keyword selection and audience targeting.
  • Launch and optimise various PPC campaigns.
  • Devise & form effective paid search strategies.
  • Conduct competitive and market research & review research by other team members.
  • Working with representatives at Google on latest programs or to get additional information.
  • Work with team & external stakeholders to create and optimise effective ads and landing pages for SEM campaigns.
  • Ensure that the cross-channel budget mix between Display, Paid Social and Search is defined to achieve maximum ROI (IPM).
  • Complete tasks in line with priorities and due dates set out by Success team.
  • Assist in answering technical questions ask by Success team.

Attributes & Requirements

  • Your own laptop/desktop computer that meets minimum specifications as defined by Employment Contract
  • Experience with tools, like Semrush, Screaming Frog, Google Analytics, Google Search Console, Google Data Studio & Google Tag Manager, would be an advantage
  • Passion for digital marketing
  • Curiosity about anything and everything SEO and Google Ads
  • Excellent written and interpersonal communication skills
  • Awesome organisational skills
  • A willingness to take ownership of the work
  • Strong work ethic and self-starter
  • Computer literacy (Microsoft Word/Google Docs and Excel/Google Sheets)
  • Ability and passion to educate and share industry knowledge with less experienced team members
  • Demonstrate resourcefulness and the initiative to lead advanced projects

Education

  • Qualification in marketing

Benefits

  • Work with an exceptional team of online marketing solutions specialists at South Africa’s most visible 5-star rated multi-award winning “digital marketing agency”.
  • Remote work = saving on transport and fuel increases
  • Employee Growth Model = Aggressive Salary increases
  • Award-winning culture
  • High-learning & development rate & trajectory
  • Your SAY – really MATTERS
  • Flexible hours = work/life balance
  • Monthly team reward
  • Quarterly recurring client reward
  • Annual bonus (based on overall company performance)
  • Long-service awards from 3rd year
  • Culture participation awards

Job Type

  • Fixed-salary permanent position (3 or 6 month probation)

How to apply

Simply submit the position you’re applying for, your personal details, your CV and cover letter on this form and we will be in touch.

The Digital Marketing Agency That Helps
Ambitious Companies Grow

Google Us – We’re South Africa’s Most 5 Star Rated and Visible Online Marketing Agency.

“Ruby Digital has been a key asset to the growth of our company. They have a wealth of knowledge in the digital space and have shown constant innovation focused on achieving our business objectives."
Natasha Bester
Group Marketing Manager
BON Hotels
“We have seen vast improvements with our Organic growth of the website.”
Maranda Dam
Founder
Fancy Inc

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