Lead Generation Marketing in South Africa

Increase your revenue by hiring a lead generation agency to attract more potential customers

Find out more about how we can increase your sales!


Get exclusive leads

It’s our company policy to provide each client with 100% exclusive leads. We also place every lead through a delicate screening process to ensure you only get high-quality leads.


Increase SEO rankings

Our goal is to provide you with long-term benefits of our digital lead generation strategies, including boosting your rankings on search engines.


Improve your brand’s image

One of the ways we can help you with lead generation is by creating excellent content for your website, which serves as a lead magnet and can also improve your brand’s image.


What is lead generation?

Customers who generate interest in your products or services are known as leads. As a lead generation company with years of experience, Ruby Digital can help you generate more leads. A lot of business owners think that they should hire additional salespeople when their sales start decreasing. In most cases, this is a big problem, since what you have is not a sales problem. Instead, you’re dealing with a lead generation issue.

What we do as one of the top lead generation companies in Johannesburg and Cape Town is search for unique ways to attract more potential customers to our clients’ websites. While some organizations choose to purchase leads, we offer a different type of service to our clients. Our aim is to encourage people to get naturally interested in your products and services, so that they ultimately become your loyal customers.

How our lead generation marketing strategies work

For an affordable price, we can help you generate more leads while you focus on more important tasks. Ruby Digital is a reliable lead generation company that carefully develops strategies for our clients to ensure they get the best quality prospects. In order to drive more traffic to your website and generate leads, we utilize different forms of marketing, such as:

Content marketing

Content marketing is arguably the best way to attract potential customers. What we can do is create content for you that will make you become more recognizable in your industry. People will flock to your website regularly for free and useful information. Good content will help you build trust with your visitors, which is important if you want to turn them into customers.

Email marketing

This is one of the most effective forms of digital marketing and is crucial for digital lead generation. We’ll help you increase the number of people subscribed to your newsletter and encourage them to buy your products.

Social media marketing

Social media marketing is the final piece of the puzzle when it comes to lead generation. We will make sure that your brand is noticeable on every major social media platform.

These are the three main forms of marketing that we utilize to generate leads for our customers. But that doesn’t mean we can’t help you attract more prospects in other ways, like hosting product giveaways and contests, writing guides and eBooks, as well as interacting with consumers on different platforms. Let us know what you want and we’ll make sure to implement it in our strategy.

Benefits of lead generation marketing

There are a number of reasons why you should consider hiring a lead generation company to help boost your sales. Here are the main benefits of using our services:

Digital lead generation will increase your sales and profit margins.

You’ll have access to a team of lead generation experts who’ve been doing this for years and can easily come up with the right strategy for growing your business.

Consumers will notice you more online because you’ll have a strong internet presence.

You’ll be able to focus on your day-to-day operation instead of spending most of your time trying to generate leads.

Hiring a lead generation agency will help your salespeople avoid cold calling and focus on leads that are actually interested in buying your products.

Ruby Digital has a team of marketing specialists that can help you generate leads regardless of the industry you’re in. Not only can we help you increase your sales, but we’ll also improve your brand’s reputation!

The way Ruby Digital does lead generation in Cape Town and Johannesburg

What makes us one of the best lead generation companies in South Africa is that we want to improve our marketing strategies even when our clients are satisfied with the results. Once your first lead generation campaign is over, we’ll carefully analyze the results and determine a way to create an even better strategy for your next campaign.

We provide lead generation in Johannesburg and Cape Town to small and medium-sized businesses that want to boost their sales and overall revenue. Ruby Digital has a dedicated team of lead generation experts that know how to encourage users to develop a genuine interest in your products and services.

Thanks to our years of experience, we’ve got digital lead generation down to a science. There are several steps that we always take to generate high-quality leads for our clients. This is what our process looks like:


Website audit

After receiving information about your company and website, we’ll do extensive research on your target audience and start coming up with the perfect lead generation marketing strategy for you.


Analyzing the data

Once we’ve learned everything there is to know about your target demographic, we’ll begin identifying shared characteristics between them and define what your ideal customer looks like. This step will help us determine how to find high-intent leads for your business.


Developing a strategy

When we find out who your ideal customers are, we’ll start developing a unique lead generation strategy for your organization. This strategy will include a combination of content marketing, social media promotions, email marketing, and more.



Once the plan is in motion, we will regularly analyze the data and report our findings to you.

The Digital Marketing Agency That Helps Ambitious Companies Grow


Google Us - We're South Africa's Most 5 Star Rated and Visible Online Marketing Agency

Bon Hotels

“Ruby Digital has been a key asset to the growth of our company. They have a wealth of knowledge in the digital space and have shown constant innovation focused on achieving our business objectives."

Natasha Bester
Group Marketing Manager
BON Hotels

Fancy Inc

“We have seen vast improvements with our Organic growth of the website.”


Maranda Dam
Fancy Inc

How Can we Help To Grow Your Revenue and Brand Online?